If you add structured data to your page, Google will show the image as rich result. Google Images supports structured data for product images, videos, and recipes. Adding more relevant text and keywords to the description might work. If the text is not sufficient to explain what an image is saying, the search engines might not understand the relevance of your image. So, if you have been using stock images, it is the time to re-think and use unique images for better SEO practices. Using responsive image solution is mandatory in the modern, mobile-friendly web development. It may not have a direct impact on SEO, but since they are visible on a website page and people tend to scan headings, images and captions as they scan a web page, they can add to the user experience. The image caption is the text that accompanies the image on the page. For better user engagement, you can consider adding a brief call to action such as “buy now” or “download today.” 6. So, these are less important for SEO, but they can provide additional context to the alt text. This text doesn’t serve search engines as much as it serves your users. Image title is the text which a user sees after hovering over the image. Try and include relevant words to boost visibility and avoid keyword stuffing. Even when images are not loading, search engines can still read the alternative text to help rank a page.įor example: img src=””cute-dog-pug.jpeg”” alt=””cute” For that, it gets imperative to provide a good alt tag to let search engines accurately index your image content. It is important for search engine to understand what the image is all about. Changing the name of the file with relevant, descriptive keywords can help you get most of the SEO power! 4. For example, naming a picture as “Dog.jpeg” would work better than one named as “dog-puppy-pup-puppies.jpeg”. So, before uploading any image it is important to choose the right file name to rank high in SERPs. Taking time to optimize your images for SEO is a simple and important step to make your website more competitive in the search engines. You can also use distinctive editing software to change the file type. It is recommended to use GIFs for thumbnails and decorative images only. PNGs are more common as decorative images because of their small file size. In most cases JPEGs will be your best bet as they provide the best quality for the smallest file size. The file sizes between the three file types can vary dramatically as each of them uses a different compression method. There’s a large image file formats list available online, including JPEG, PNG and GIFs. Understanding different file types may help you improve the state of your website. There are numerous image-editing tools, with a “save for the web” option, which you can sue to automatically minimize the file size while optimizing image quality. Ideally, you should experiment with your file types and compression rates to see what works best for each image. Never compress an image too much as it will end up not just reducing the file size, but will also affect the image quality. In regard to this, it is recommended to compress the file size to make pages quickly usable.
If you site has a ton of videos and images, it is imperative to optimize the file size to deliver faster loading pages across the internet.
Scaling down the file size, without losing too much quality, will work well on the web. So, when you are planning on using an image on the web, pay attention to its size in pixels. Images with higher resolution and larger dimensions slow your page load times considerably.
When determining the correct size for an image intended for the web, the only numbers that matter are pixels, how many pixels tall and how many pixels wide the image is, e.g., 1024 by 680 pixels. To help you learn how to optimize images for SEO, here is a checklist: As the importance of images on e-commerce, travel, and media websites have been increased over the time, it is important for us to optimize the images to make the article or the website more search engine friendly. With so much focus on producing high-quality content and a top-notch website, many people end up ignoring SEO for images. IMPORTANCE OF IMAGE SEOįor any business owner who is looking to compete in the organic search results, SEO is essential. Effective visuals possess the ability of passing information to people by the use of gestures, images, signs, posters, and short films advertisement among others. Even though many of your readers may embrace the words that you share, visual elements in your content will most likely stick with those people much better than your words will. Visuals speak louder than the words! Just because the human mind processes things in images, visuals have become the most effective way to communicate.
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